Run DMC sues Amazon for $50milion

One of the members of the rap group Run DMC are suing Amazon and Walmart for $50 million [£40.7million]. The lawsuit is centred around trademark infringement.

Filed on 29 December, the suit accuses the retailers of a string of offences. It accuses them of manufacturing, marketing and selling products with the group’s trademarked name, including glasses, hats, T-shirts and wallets.

Darryl “DMC” McDaniels said that products sold by Amazon, Walmart and other stores violated federal trademark and New York competition laws.

McDaniels, owner of Run-DMC Brand, made the allegations in a complaint filed in the US District Court in Manhattan.

Run-DMC says in the suit that it has made $100 million on trademarked products over the years, including a $1.6 million [£1.3m] sneaker deal with Adidas. “The brand is extremely valuable”, the suit said.

Their distinctive logo has become a fashionable motif on T-shirts, often worn by people who are not necessarily fans of the group’s music.

McDaniels said the had been legitimately licensed to various manufacturers including sportswear firm Adidas.

Amazon and Walmart have yet to comment on the lawsuit.

TNT Business

Photo Credit: Luigi Novi

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