Creative Manchester to “help the next generation of innovators reach their true potential”
In a move designed to support its ambitious arts, cultural and creative industries strategy, The University of Manchester (UoM) has launched its new Creative Manchester project.
Accounting for over 5% of the UK’s economy and employing two million, the creative industry sector is one of the fastest growing in Britain. Creative Manchester aims to position the University as a leading player in this sector at local, national and international level, and at the forefront of public conversations about the role of Arts and Humanities.
The project provides an opportunity to develop exciting new courses such as Heritage Studies, which will attract the very best students with the brightest talent to the city. This complements the University’s wide range of existing undergraduate and postgraduate courses centred on the creative industries, including Art Gallery and Museum Studies, Arts Management, Creative Writing, Drama, Music, Film Studies and Screenwriting.
It will also develop placement opportunities and employability initiatives, using the University’s access to some of the best collections and cultural minds in the world. The project will also take creative ideas, skills and resources out into local communities to create new ideas, innovations, skills and relationships.
The project was launched at an event at Whitworth Hall, where leading individuals from the city’s arts sector, Manchester City Council and other stakeholders gathered to hear speeches, view artistic performances from Klezmer Ensemble and Manchester Vox, and listen to poetry and music written by current students.
Attendees also heard that the University is set to begin a partnership with HOME, Manchester’s centre for international contemporary art, theatre and film, in January 2019.
The University also plays a key role in Manchester Literature Festival, Manchester Histories Festival and Manchester International Festival (MIF). As part of the MIF link, the University recently appointed its artistic director and CEO John McGrath as an Honorary Professor of Performance and Society.
“Exemplary teaching and leadership”
John’s appointment is one of several new creative and cultural academic posts being established as part of Creative Manchester, which will support the new courses and the University’s ambitious research agenda. Another of these is former Manchester student and Artistic Director of the Royal Theatre Court Vicky Featherstone, who has been appointed as an Honorary Professor in Theatre and New Writing.
“Creative Manchester is about ensuring that we continue to offer the most exemplary teaching and leadership,” said Jeanette Winterson CBE, Professor of New Writing.
“Employers look to Manchester when seeking the best talent – we’re one of the most targeted universities in the UK by the nation’s top graduate employers. We know that creativity in industry is integral to its success, and that the economy is supported and enhanced by these creative minds.”
“We have established Creative Manchester as a platform to bring educators, civic leaders and employers together in a dynamic union to collaborate and importantly, help the next generation of innovators reach their true potential,” said Alessandro Schiesaro, Head of the University’s School of Arts, Languages and Cultures.